Designer Tatiana Ashakova is constantly in search of new forms and materials. Without receiving a special education, she learned everything herself. This is what allowed her to make her own discoveries and make the brand recognizable.

Tatiana Ashakova has been working in the fashion industry for over 15 years and is familiar with the intricacies of work in three countries – Russia, Great Britain and Germany.  Moving from country to country, she was actively engaged in the development of her brand without any investment support.

A normal headband is familiar to every girl has always been considered a convenient and practical accessory. Indispensable to collect hair for homework or sports, it received a new interpretation thanks to modern designers. 

The 1920s are the era of jazz and endless parties. World War I, people crave holidays and social events, as well as bright costumes and parties, which should be transmitted in an informal way: eccentric and fanciful. Girls wore sleeveless dresses with or without a low waist. The hallmark of the time.

There are many bright events, the dress code of which implies the most non-standard images. One of them is MET Gala's annual costume institute ball in New York. Back in 1948, it was invented by Eleanor Lambert, who is also the founder of Fashion Week in the United States. In 1973, Diana Vreeland, a former editor of American Vogue, began organizing the ball.

Erika Santos is one inspiring lady. Not only she won a World Blogger Award Of the Year 2019 as the best beauty influencer, she also won World Influencer Congress Award and became the Best Blogger of the Year 2019 winner. Alongside she is a fashion columnist, correspondent, content creator, Omni Channel PR, a psychologist by her degree and a specialist in consumer behavior and trends. 

The classic image of a bride in a white dress with a veil is no longer unconditional and is not familiar to everyone. In the modern culture of different countries there are new preferences regarding the appearance of the bride. Guided by 10 years of experience in the existence of the brand "BeretkAh...!", we consider what accessories are popular in different countries. 

A veil in combination with a Juliet cap will add a touch of romanticism and sophistication to your image. Such an accessory is suitable for those who decided to arrange an event in a vintage style, a Victorian wedding or a wedding in the style of the 20s.

The coronavirus epidemic paused life. Many initiatives will strengthen their presence in virtual formats, but they have not yet come up with a quality remote replacement for social events.