Erika Santos is one inspiring lady. Not only she won a World Blogger Award Of the Year 2019 as the best beauty influencer, she also won World Influencer Congress Award and became the Best Blogger of the Year 2019 winner. Alongside she is a fashion columnist, correspondent, content creator, Omni Channel PR, a psychologist by her degree and a specialist in consumer behavior and trends. After she started working as a creative and public relations consultant she became a trend forecaster for such major fashion brands as Versace, Roberto Cavalli, Adidas, and Nike, as well as São Paulo Fashion Week among others. Now Erika Santos is into pretty much every aspect of fashion, including branding, marketing, purchasing, franchising. She is a regular guest of Fashion Weeks and other social events all around the world. Headpieces have become one of the most essential things to finish her fashion outfits. All princesses need a crown and so BeretkAh…! crowns are Erika’s favorite accessories. Her pictures from last year’s Fashion Week in Milan, taken by street fashion photographer Yana Davydova, became famous and adorned many articles of fashion magazines. And recently Erica gave an interview to the world-famous Forbes magazine, where she talked about how social media influencers must change to thrive in a post-pandemic world.

 

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